Two things online are certain: cat pictures will always get shares and trolls are gonna troll. There are many business that have taken a massive hit after a troll encounter - sometimes because the business owner responds so poorly it goes viral. The Internet has created a new psychology called the Online Disinhibition Effect, which is the loosening
It's not you, it's me. No, wait....actually it is you. Sometimes a relationship can seem perfect on the outside, but it's a toxic mess behind the scenes. This is true for agency-client relationships as well. Is your agency giving you what you need? You may not know it, but it may be time to break up. Look for these signs that there's trouble in
You've probably heard about how the General Data Protection Regulation (GDPR) will drastically change the face of the internet, but do you know what you need to do to prepare? What is GDPR? GDPR is the European Union's new regulation on consumer protection, data and cyber protection that will come into effect starting May 25, 2018. GDPR will give
You can't afford to ignore online reviews - your customers sure don't. 88% of consumers read reviews to determine the quality of a local business. Before ever picking up the phone, your customers will be searching for your online reviews. If you don't have any, they may not buy. But getting online reviews is a struggle many business owners face.
Between TV, email and social media, we're all bombarded with so many words a day that they all blur together into a shapeless mush. It takes some truly special content to stand out from the rest. How can you make your online marketing efforts reach the most people? Make it epic. Stories unite us. They define us. There's a reason why stories like
Projecting a great image to your customers is one of the easiest and most cost-effective ways to grow your business. If you use the right tools, you will present your company as a trusted resource and professional solution provider. It can seem daunting to create a professional-looking website, get your social media set up and generating leads, and