We won't tell you that you should be using social media (because you really, really should be by now). But we know that you may be struggling with justifying all the time and money spent on social media marketing when...to be blunt, it's hard to attach a direct sale to your efforts. Our clients often ask us how to tell if their social media … [Read more...] about How to Tell if Your Social Media Marketing is Working
Social media advertising
Social media. You know you should be using it but you may be wondering: what's the point? Many business owners struggle to see the ROI of Social Media, especially when you're not selling a tangible product. Sprout Social has some actionable tips for calcuating social media ROI. Read the full post on their site, or get the highlights … [Read more...] about How Do I Know if My Social Media is “Worth It”?